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What should I expect when setting up a new business?

How do I make the hard decisions as a leader?

What kind of challenges am I likely to encounter?

Get some insider insight into all these questions and more in our new series: The CEO Letters.

We will be releasing letters written by 14+ inspiring entrepreneurs to their younger selves, sharing advice and encouragement for the journey they have ahead.

From the eccentric to the honest to the introspective, their lessons learned are not to be missed.

Sign up and every week we’ll send you the latest letter before it goes public.

First up is Brent Hoberman, Former CEO of

“Move fast and break things”

- Brent Hoberman

“Cut once and cut deep”

- Mark Mason

“Slow is smooth, smooth is fast”

- Dave Page

“Be open, be ambitious and do what you love”

- Hazel Moore

“The best things I’ve done are the ones people told me not to”

- Johnny Palmer

“Sometimes you have to break the rules”

- Ruth Gawthorpe

“Half-baked ideas are the seed of creativity”

- Simon Burgess

“Don’t compromise and hire the very best”

- Martin Leuw