Marketing for early-stage startups - EV

Marketing for early-stage startups.

Understand the value of marketing for startups and explore our startup package, made to give you the tools to go from an early-stage business to a thriving scaleup.  

Download the Brochure

“The way we present EarSwitch™ is something I couldn’t have imagined. We started with bootstrap marketing – where I designed my own logo – and now have a brand that the entire team is proud of. It’s fantastic.”

– Nick Gompertz, Founder and CEO of EarSwitch

Why startups need to invest in marketing.

Launching a startup is an uphill battle. It’s a juggling act of trying to gain audience traction, building market evidence, and growing your business operations – all while trying to raise enough money to stay afloat.  

Marketing can feel low down on the list of budgeting priorities. Nevertheless, it’s an essential cog in the machine of ‘scaling up’. It can be the edge you need to spark an investor’s interest or earn newsworthy engagement. It’s your chance to showcase who you are, and why people should care.  

“For your business to survive, it needs marketing, and the stronger it is the healthier your business will be. Without marketing, your business could have ground-breaking, industry-transforming products and services that satisfy your customers’ needs, but never have the chance to reach your target audience.” – British Business Bank.

A marketing package designed for startups.

We’ll help you build the foundation on which to scale your marketing. 

This package is a budget-friendly collection of essential marketing services that gives you a toolkit for entering the market successfully. We’ll help you to solidify your differentiated brand strategy and initiate market engagement with purpose-led marketing activity.   

Download the Brochure 

1. Strategy 

Building a 360-degree strategy that assesses where you are now and tracks a path to your goals for success, using our growth model.   

Marketing Strategy

2. Brand  

Evolving or revolutionising your brand with a creative strategy that defines, elevates and encompasses your strategic positioning. 

Brand and Design

3. Outsourced marketing

Providing the full suite of our team’s marketing specialisms to set up your marketing infrastructure and kickstart audience engagement. 

Retained Marketing 

How we’ll help you meet your goals.

After decades of working with startups in science, technology and more, we have pinpointed some of the most common goals that startup founders and CEOs experience and created best practice solutions to match.  

Standing out from competitors or other startupsEvery marketing asset we create ties back to purpose. We start by getting to the heart of who you are and turning this into a story that people can get behind.
Communicating your nicheWe turn complex concepts into tangible and understandable commercial propositions, supported by a narrative of digital content.  
Creating a consistent proposition to pitchWe conduct in-depth marketing, audience, and stakeholder research to create an integrated marketing strategy with design and messaging.  
Speaking to investors and prospectsWe take your multiple audiences into account and create overarching messaging that works for everyone, alongside more tailored audience personas. 
Building brand awareness and credibilityOur strategies position you as a thought leader – demonstrating to your different audiences that you have the credentials to be trusted.  
Finding time and budget for marketingOur outsourced startup packages are budget-friendly, giving you a starter pack made by a team of specialists to kickstart your marketing. 

Read more startup marketing advice How to attract investors as you scale

Startups we’ve grown with. 

“EV has found a really happy place for us. Yes, we’re still talking about complex technology and telling medical stories, but we’ve also grown to be a consumer-facing brand. I think it’s been achieved really well.”

Garry Pratt, Co-founder and Chief Commercial Officer of EarSwitch

“When EV and CameraForensics were both in their start-up phase, Tanya and I met by chance in a Bristol co-working space. She quickly grasped what we did and didn’t have capacity for internally, and went on to create a truly bespoke strategy which really suits us.”

Dave Ranner, Commercial Director of CameraForensics

“EV understood the importance of what we wanted to achieve as a company and turned our big picture ambitions into a reality with the brand and marketing strategy they created. They took our vision, our purpose and our offerings and made them compelling at an international level.”

Cain Blythe, Founder and CEO of Ecosulis

“We really valued the importance of a strategic overview – and this blueprint has enabled us to attract more interest while creating an image that we’re proud to represent.”

Alister Jones, Managing Director of DataShapa

Go to market with a strong brand strategy. 

Download our Startup Marketing Package brochure for more information about what services are included or set up a no-obligation discovery call with our MD, Aby Sullivan to see how we can help.