Outsourced marketing is hiring an external team to take care of your chosen marketing activity, whether that’s strategy or social media or lead generation campaigns. You can outsource all management to your chosen agency, or you can take a hybrid approach and work more collaboratively.
Calculate your Marketing Team Costs.
Compare how much your ideal marketing team costs versus the cost of hiring an outsourced agency, and see how much you could save!
Tell us which marketing skills you’re looking for using the form below, and we’ll calculate the average total salaries for your marketing dream team versus what the same services would cost from an experienced outsourced agency.
*Based on UK average salaries from PayScale
To estimate your potential savings with outsourced marketing, simply enter the number of team members needed for each role below.
The hidden costs of in-house marketing.
As a startup or scaleup business, taking on the task of marketing can be expensive. Hiring the right talent is just the start. You also likely need to invest in a number of technologies, from an SEO analysis tool to a design suite like Adobe. Not to mention finding office space to accommodate your new team, or the time you need to spend training them.
The costs quickly add up to the hundreds of thousands, whether you’re starting with a small social media team, or building a fully-fledged department.
Explore more pros and cons of outsourced vs in-house marketing in this guide.
We’re a strategic growth agency that delivers everything from strategy to design to campaign management (and more). With EV, you get access to many different specialties, at a fraction of the cost of hiring in-house.
FAQs.
What is outsourced marketing?More- What are the benefits of working with a marketing agency?More
There are many benefits of working with an experienced team, some of which include the potential to save time and money, gain from additional (and more expert) skills, and benefit from honed techniques and best practice.
- What services do marketing agencies provide?More
Some marketing agencies are specialised and so only provide specific services, such as PPC or email marketing. Others, like EV, are multi-skilled. We provide marketing packages where you get access to design, strategy, digital, social, content, PPC, and other skills for a single monthly cost.
- Is outsourced marketing cheaper?More
The cost difference between outsourcing marketing and hiring in-house depends on factors like how many people you wanted to hire for your marketing team, how much activity you want, and how ambitious your goals are. But, in general an agency gives you access to more skills and dedicated resource for less than an in-house department.
- How does the relationship with an agency work?More
It can work however you like – some agencies work in the background, while others are more embedded in your team. Some deliver with little brief while others collaboratively create strategies and plans with their clients.
At EV, we work collaboratively, like an in-house team. We always start by creating a strategy and a long-term plan that is based on your goals, then we manage every aspect of the delivery (always getting your approval of course).